You should set this in the MXD used in the service. There isn't anything like this in the API.
You could use a pixelshader on the Layer.Effect property that does this, but the performance isn't always great when using effects on the layers. You can read about one of these here: http://blogs.msdn.com/b/synergist/archive/2009/05/14/alpha-video-with-silverlight-3-pixel-shaders.as...