YPN Undergrad Student

[NatalieEscobedo]

Hello Everyone! I am Natalie a 3rd year at the University of Redlands. I am majoring in Business management and Media and Communications with a minor in spatial studies. I came across GIS accidentally in my first year of school and really enjoyed it. I am really interested in learning how GIS can be used in and for marketing. I

[ChrisDFox]

Nice to meet you Natalie! That’s a great combination of fields. GIS and marketing actually overlap more than people expect. Spatial analysis can be really powerful for things like understanding where marketing campaigns perform best geographically etc. Are any specific marketing applications you’re hoping to explore with GIS?