Mark Harrower writes... "Where stories happen matters. We take the “maps” part of “StoryMaps” very seriously. Geography isn’t merely a passive stage upon which things happen. It shapes our stories. It often explains those stories. Place matters and without it your readers may be missing the whole story. So, even if you’ve never had any cartographic or GIS training, we want you to be able to include maps in your stories—that’s why we created express maps within the ArcGIS StoryMaps builder. "