ABSTRACT: " Advocacy is defined as speaking out for a cause. It is close to the goal of any storyteller to speak the truth of a story, or any scientist to reveal the truth about natural processes. Unfortunately these truths are insufficient to protect nature. Mapping for Advocacy needs to represent not just presenting truth, but engineering the critical motivation to act in one's audience. This kind of advocacy needs to dig deeper into the skills of artists, actors and film-makers to find the tools needed to create a deeper connection with an audience, one that will result in more
