I believe I've found a bug. When you set up a grid with a multiline image it shows up as a multiline text field in the web app when the appearance field starts with the width qualifier.
EG

looks like

If I remove the w2 it works as expected

looks like

Hopefully this saves someone some grief. I've wasted many hours of my life that I will never get back. haha. But that's life as a developer.