Charlie -
The file is small, on purpose, only 42KB. Originally I did add it as an image, since that's the only choices in Add Item to the Org; I guess users just have to know (learn) that's not the method to add an image layer. Perhaps it would be a useful addition to the help file to explain adding images.
So I went to Pro and created a layer .lynx file and uploaded that to the org, where it lists as a Layer rather than an Image. But its Details page does not include Add to Map, and on an AGO map I can't get it to show up in Search for Layers to add it. Same results if I get Pro to directly upload a Layer Package file to the Org - still doesn't show up in Search for Layers so I can't add it to an existing map; Detalis page for the package has an option for Add to Desktop, but not to AGO map. In the Org, if I choose Create >> Feature Layer >> from existing layer, the layer does not show among the choices.
What should I try next? Is there a source of instructions for what I want to do? Thanks.