Create Buffer of Percentage of Visits around Store

[Business_IntelligenceSoftware]

Hi,

I have a map that shows the location of one of my stores, as well as points representing customer addresses. My question is. Is there a way to create a buffer around a certain percentage of the customers that are closest to the store? For example, a buffer that encompasses 80% of the customers that are closest to the store. 

Here is a screenshot of what my map looks like right now:

- Blue Dots = customers

- Orange/White/Blue image = store

If this is not possible with points, could something similar be done with polygons? For example, only show the Block Groups that contain 80% of customers that are closest to the store?

It may be helpful to know that I'm working in ArcMap and have access to Business Analyst, Spatial Analyst, and Network Analyst.

Any help/advice would be greatly appreciated. Thanks

[DanPatterson_Retired]

Crow-flies distance?  ArcGIS Pro... 

Calculate the distance from the origin to all the destinations

Sort them from closest to farthest.

Query for the distance that encompasses 80%

Produce a concave hull

Point tools for distance calculations https://carleton-u.maps.arcgis.com/home/item.html?id=f96ede37dcd04c2e96dc903a4ce26244

Table tools for sorting/ranking

•  https://www.arcgis.com/home/item.html?id=90d9ca933e8c4b96bf341a20ae1f2514
• https://community.esri.com/blogs/dan_patterson/2018/02/12/table-tools-a-set-of-tools-for-working-wit... for pictures

Concave hull for containment

•  https://www.arcgis.com/home/item.html?id=8f41ef2ee8f3400689490de520707c58
• https://community.esri.com/blogs/dan_patterson/2018/03/11/concave-hulls-the-elusive-container  for pics