With the BA reports - is any sort of financial clout data available?
Hi Katie
Thanks for your question. Can you provide more details on the type of information you are looking for? For example, Esri carries consumer expenditure data on topics such as values of stocks, checking/savings/money market accounts, retirement plans, etc... This data comes from the Consumer Spending database. We also have a partner who provides estimates on financial services usage across the U.S.
Let us know how we can help.
Thanks,
Lucy
Hi Lucy –
Similar to what you mentioned – I was hoping to have a breakdown, by geography, of households who had Checking or Money Market or Mortgage or etc.
Similar to what Nielsen currently offers as their Financial Clout report –
As far as the Consumer Spending Database – is this something particular that we (my company) would have to license? If so, can you give me a cost?
Thanks!
Katie
Katie Petschke | Sr. Marketing and Analytics Specialist
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