OMG — Pokemon GO & Location Data

Blog Post created by on Aug 6, 2016

Since the mobile app game Pokemon Go launched in early July 2016 (, the app gained an active user base competitive against that of Twitter and Tinder. So, to say it has become wildly popular is an understatement. Queue the “Oh My Goodness” …or perhaps in this case, an “Obnoxiously Massive Game.”

In full disclosure, while I have worked at a geographic information systems company, I have not been involved with the creation of the game, nor have I actually played the game.


After watching others play the game, and applying my spider-senses of phenomenological research (a methodology that attempts to understand people’s perceptions, perspectives and understandings of a particular situation) there is something very interesting occurring regarding location-based data.




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