I find the online templates too generic.
Creating a brand feel for all the applications served up is very limited without using the same template for all county products.
- Being able to specify color
- Add a logo at a specific location
- Select different widgets rather than native template only ones
- Control over font including style
Without these customization abilities it limits the brand feel of the goverment apps.
They can be any other government application/site in the USA at first glance.
One should be able to identify the app source upon opening.